Two years ago, our long-standing client Boody, launched a line of super-soft, adorable basics for babies. As we began building out their social presence, we needed to think of ways to create content that weren’t limited to photos of cute onesies. Our challenge was to build a space that Boody Baby followers felt personally connected...
In case you weren’t following along, The Washington Post announced they would revive the The Lily, the first women-focused publication, originally issued from 1849 until 1853. The 2017 re-launch is positioned as “a new publication for millennial women that spotlights The Post’s award-winning journalism on distributed platforms using custom visuals and bold imagery.” The Post...