A clear public voice for your organization.
We turn policy positions and industry research into publications and campaigns, with a brand system your communications team can use across its work.
- CTIA · The Wireless Association
- 2016
- Mobile Future
- 2018
- The Raben Group
- 2015 to 2016
Selected work.
CTIA headquarters 
Quick Facts guidelines 
Icon family 
Content audit CTIA
CTIA · The Wireless Association · 2016
A brand modernization for the wireless industry's trade association: a 50-Quick-Facts publication system, a composite-illustration icon family, a photography library, a digital-asset-management research roadmap, and a visual website audit, capped by a multi-deliverable annual report.
- Brand strategy
- Publication design
- Content system
- Iconography
- Data visualization
- Photography library
Stationery 
Mobile Trends Report 2.0 
Newsroom 
Card sort Mobile Future
2018
A new brand and a working newsroom for MobileFuture™, the technology-policy coalition that argues spectrum, infrastructure, and 5G before the FCC. Five months from the first card-sort session to a live WordPress site. We set the position ("Untethered Potential"), the three typefaces, the logo and its variants, the stationery, the Mobile Trends Report 2.0 cover, the site structure, and the page templates the communications team published into all through 2018.
- Brand strategy
- Brand identity
- Logo design
- Stationery system
- Mobile trends report 2.0 cover
- Site structure
Speaker portrait in the series color 
Policy Pulse guidelines 
Event email 
Policy Breakfast The Raben Group · Policy Pulse
The Raben Group · 2015 to 2016
A sub-brand system for The Raben Group's lecture series: one parent mark, four event-type variants, each with its own symbol, color, and event identity. Plus a separate IMPACT brand build and a California Protégete public-information campaign.
- Brand identity
- Sub-brand system
- Brand guidelines
- Logo and logotype
- Color system
- Email design