Brand & Identity
5 shown / 5 totalMedallion mark composed of the neighborhood's own components: the Eastern Market arched window, a market wheel, a tree, a street grid. Built so the construction reads as architecture, not as logo. The mark reads as a stamp, a compass, and a small piece of cartography in one composition.
Logo & Marks
#logo-marksThe medallion holds from an embroidered patch to an enamel pin without changing its construction. The full lockup pairs the medallion with the two-line "Eastern Market / Main Street" wordmark; a circular badge cut and an EMMS monogram extend the family for the smallest applications.
Content & Editorial
7 shown / 7 totalTri-fold business guide and neighborhood map. Charcoal panels frame a cream map indexed by red category dots (Local Business, Outdoor Eastern Market, Dining, Shopping & Services), with the full business directory set alongside. Folds to fit a coat pocket. A wayfinding tool first, a brand artifact second.
- document · Tri-fold print piece. Cartographic + business directory hybrid. Cream map, red-dot indexing, charcoal panels.Eastern Market Main Street neighborhood map
Collateral
#collateralThe system in the wild: cream canvas totes with the medallion, embroidered marks, enamel pins, coffee cups, and a line-art illustration set (the market facade, the Metro, the neighborhood) drawn for the newsletter.
Environmental & IRL
2 shown / 2 totalEnvironmental Graphics
#environmental-graphicsWayfinding and signage applications around the Eastern Market neighborhood: window decals, sandwich-board signage, and event-day applications. The medallion holds at small scale (window pin) and at large scale (sidewalk easel) without altering its construction.
The neighborhood behind the market.