Changelog
Every published change to this brand book. Includes voice rule edits, spec releases, and resolved voice notes. The audit trail behind a living brand.
Founding year confirmed as written: since 1973. Queue note vn_msshbckv rejected; its evidence was our own homepage build, not production. 1971 is the print-shop origin only.
First queue sweep: plain headlines (wording + treatment), no em dashes, no AI foregrounding in service copy, 'resume' without accents.
v1.1 (September 2024). Tangelo Orange palette, Messina type family adopted across Sans / Serif / Mono, wordmark and circle-checkmark logomark, Ten Steps and the proposed CCAR Accomplishment Builder sub-brand systems.