Workhorse//Brand book/v0.9.2-beta
./01

Strategy & Voice

2 disciplines

Brand Strategy

#brand-strategy

A homeschool curriculum publisher building software around the products families already trust.

/01Audience · 4 segments
01
Homeschool Home LeaderParent and daily teacher

A parent at home running curriculum across one or two grade levels. Found Math-U-See because it is tactile, sequential, and works for kids who froze on traditional math. Wants the digital toolbox to support that rhythm, not replace it.

Lesson clarityProgress at a glanceLight-weight adminHeavy onboardingSchool-style dashboardsAnything that feels like surveillance
02
Homeschool Community LeaderCo-op and pod organizer

Runs a co-op or learning pod. Teaches multiple families' children at once, often across grade levels. Cares about scaling the same Math-U-See experience across students without becoming an LMS administrator.

Multi-student viewsShared lesson notesLightweight reportingPer-seat pricing frictionPermissions that block a parentMandatory school taxonomy
03
Education AdministratorSchool, charter, or district decision-maker

Evaluates curriculum at the institutional level. Needs SSO, FERPA-aligned data handling, classroom-shaped reporting, and a path to roll Math-U-See into existing K-8 math sequencing without a full vendor procurement cycle.

SSO and roster syncCompliance-ready reportingPilot-then-scale pricingHomeschool-only positioningAnything that reads as consumer softwareSurprise per-student fees
04
Young LearnerStudent, K-8

The student. Touches the Digital Toolbox surface most often. Cares about whether the lesson feels doable and whether progress feels real. The dashboard had to read warm, not corporate, without being childish.

Clear next stepVisible progressA reason to come back tomorrowGrades-as-judgment UICluttered navAny moment that feels like a test

Voice & Messaging

#voice-messaging

Tone: Warm, Direct, Trusted.

/01Voice · character + tone
Tone
  • Warm
  • Direct
  • Trusted
./02

Brand & Identity

3 disciplines

Brand Identity

#brand-identity

38 brand colors carrying the system.

/01Palette · 38 tokens · click to copy hex

Typography Systems

#typography-systems

5 type roles across the family.

/01Typography · 5 cuts
DisplayBree Serif400 · TypeTogether · José Scaglione & Veronika BurianHero headlines and brand-voice moments. Never in product UI.

Building Lifelong Learners

HeadlineInter Semi Bold600Section headlines, card titles, dashboard headings.

One brand, two welcomes.

BodyInter Regular400 · Rasmus AnderssonLesson content, marketing copy, and UI text share one face.

Math is learned in sequence. Skip a step and the next one wobbles. Every screen is a step, and every step earns the next.

InterfaceInter Medium500Buttons, labels, navigation, and data rows in the Digital Toolbox.

Lesson 5 · Polynomial Long Division · Instructor view

KickerMono600Mono eyebrows, level indices, and prices only. Tracked uppercase at 0.18em; the top tier of the KICKER → Bree Serif → Inter voice. Never for body copy.

RECOGNIZED BY · LEVEL 01 · $156.00

Logo & Marks

#logo-marks

Marks, variants, and the sub-brand systems they anchor.

  • system · Curriculum BrandMath-U-See
  • system · Curriculum BrandSpelling You See
  • system · Product SurfaceDigital Toolbox
./03

Systems

1 discipline

Design Systems

#design-systems

The brand as a live design system: color roles, type, spacing, motion, and components. Open the full system for the complete spec.

/01Design system · preview
Color roleslight theme
background#FFFFFF
foreground#1F2937
primary#3B82F6
primary-focus#1E40AF
primary-content#FFFFFF
secondary#44BB8D
secondary-focus#19825F
secondary-content#FFFFFF
accent#F76500
accent-focus#A12D0B
accent-content#FFFFFF
neutral#1F2937
neutral-focus#374151
neutral-content#F9FAFB
base-100#F3F4F6
base-200#E5E7EB
base-300#D1D5DB
base-content#1F2937
info#06B6D4
info-content#164E63
success#4ADE80
success-content#14532D
warning#EAB308
warning-content#713F12
danger#F87171
danger-content#7F1D1D
Open the full design system26 color roles · 13 spacing steps · 6 radii · 7 motion tokens · live components
./04

Digital Product

1 discipline

Web Design

#web-design

The brand as a working system: tokens become content patterns and product screens. How the brand and the work connect.

The product respects the order that learning actually happens in.

Demme Learning · ArchiveManifest · 0 assetsBuilt on Workbench, 2026
Brand bookdemme.json
Systemspec.jsonspec.md
Brand
Demme Learning
Run
1990 to ongoing
Shelves
4 / Strategy & Voice, Brand & Identity, Systems, Digital Product
Build
2026.10.01
On this page4
  • Strategy & Voice·
  • Brand & Identity·
  • Systems·
  • Digital Product·
The brand, applied. The same patterns and screens that run the live design system.Open the full design system

Patterns

Composed patterns

Pattern assemblies that show how the components combine into surfaces. Built from the same tokens as the Foundations and Components above. The mobile top bar was the longest-running visual conversation in the engagement — six iterations to land the working frame.

Mobile nav · six states

The bar is constant across all six. The iterations are nav STATES — resting, open, and four section-expanded views. State 3 (Subjects) is the working frame: extending Math-U-See trust into the rest of the publishing portfolio.

Composes
Demmo wordmarkDemme markSearchLogin pillQuick pillsNav rowsToolbox card
DemmeLogin
SubjectsSupportShop
00
State 0 · Resting
Bar closed. Hamburger / search / Demmo wordmark / Login pill, with three quick-access pills below.
DemmeLogin
SubjectsSupportShop
Home
Subjects
Digital Toolbox
Community
About Us
Digital Toolbox
Demme Learning Online Access
888-854-6284Live Chat
01
State 1 · Menu open
Menu reveals the four content shelves and the Digital Toolbox login card. Shop and Support stay on the pills above.
DemmeLogin
SubjectsSupportShop
Home
Subjects
Digital Toolbox
Community
News
Podcast
Events
About Us
Digital Toolbox
Demme Learning Online Access
888-854-6284Live Chat
02
State 2 · Community
Community expanded: News, Podcast, Events. Vertical guide ties the children to their parent.
DemmeLogin
SubjectsSupportShop
Home
Subjects
Math-U-See
Spelling-U-See
WriteShop
Grammar
Digital Toolbox
Community
About Us
Digital Toolbox
Demme Learning Online Access
888-854-6284Live Chat
03
State 3 · SubjectsWorking frame
Subjects expanded: Math-U-See, Spelling-U-See, WriteShop, Grammar. The working frame for the engagement.
DemmeLogin
SubjectsSupportShop
Home
Subjects
Digital Toolbox
Benefits
Lesson sample
Pricing
Community
About Us
Digital Toolbox
Demme Learning Online Access
888-854-6284Live Chat
04
State 4 · Digital Toolbox
Digital Toolbox expanded: Benefits, Lesson sample, Pricing. The product, reachable from the marketing side.
DemmeLogin
SubjectsSupportShop
Home
Subjects
Digital Toolbox
Community
About Us
Philosophy
History
Careers
Digital Toolbox
Demme Learning Online Access
888-854-6284Live Chat
05
State 5 · About Us
About Us expanded: Philosophy, History, Careers. The publisher story.

Megasite header

The white rounded shelf carrying the Demmo wordmark, Subjects / Community / Support dropdowns, the outlined Shop pill, and the dark Digital Toolbox pill. Open · Subjects expands to a four-product tab strip with Math-U-See raised as the active tab.

Composes
Demmo wordmarkDemme markNav linksShop pillToolbox pillProduct crests
demmelearning.com
DemmeLEARNING
SubjectsDigital ToolboxCommunityAbout UsSupport
ShopeDigital ToolboxSigned in
01
Resting · Signed in
The shelf the homeschool base lands on. Subjects, Community, and Support in the lane; the Digital Toolbox card on the right carries the signed-in state through to the product.
demmelearning.com/subjects
DemmeLEARNING
Shop
MathMath-U-SeeSpellingSpelling You SeeGrammarAnalytical GrammarWWritingWriteshop
Parent studying math with two children at a kitchen tableMath-U-See is math you’ll love.Optimized for Students and TeachersHands-on tools teach core conceptsK-12 Students learn at their own paceExplore Math Tools
Digital ToolboxDemme Online Learning
Award-winning. Complete and comprehensive.
Learning tools educators, parents, and students in schools and homeschools.
Full Math-U-See CurriculumDemme Learning OnlineFull Math-U-See CurriculumDemme Learning OnlineFull Math-U-See CurriculumFirst Three LessonsFull Math-U-See CurriculumDemme Learning Online
Student Placement
Students should start at their individual level of mastery. Find the proper placement for your student.
Individual PlacementClassroom Placement
ShopMath-U-See
Primer Universal Set$156.00Alpha Universal Set$105.60Beta Universal Set$182.00
Shop All
02
Open · SubjectsWorking frame
Subjects opens the mega panel: the four-product strip with Math-U-See active, the feature photo card, Student Placement, and the Shop Math-U-See rail.

Account switcher

Role-aware switcher backing the four account types. Avatar tone tracks the lens the user is looking through. SSO and non-SSO supported on the same surface.

Composes
AvatarListPillBrand tones
Resting
Open
Switch role
SSO and non-SSO supported · Linked to one account.

Dashboard chrome

The Digital Toolbox shell. Side rail with role-aware nav, top bar with breadcrumb + search + account switcher, and a primary content frame. The Lesson 5 screen sits inside this exact chrome.

Composes
WordmarkNav railBreadcrumbSearchAccount switcher
toolbox.demmelearning.com/lessons/5
eDigital Toolbox
Home
Subjects
Math-U-See
Spelling-U-See
WriteShop
Grammar
Community
Shop
About Us
Help & getting started
Previous LessonNext Lesson
Lesson workspace · screen content slots here

Megasite footer

The dark close to every page. Family of Products row, Customer Service pills (Email / Call / Chat), location + hours, four-column site nav, and the warm-toned Engage / Educate / Empower sign-up panel.

Composes
Product crestsPill buttonsNav columnsBree Serif headlineSign-up panel
demmelearning.com
Family of Products
MathMath-U-See
SpellingSpelling You See
W
WritingWriteshop
GrammarAnalytical Grammar
Customer ServiceSee FAQ
EmailCallChat
Location
Demme Learning · 207 Bucky Drive · Lititz, PA 17543
Hours
Monday through Friday · 8:30 am to 6:00 pm, Eastern time
About Us
  • Philosophy
  • History
  • Careers
Resources and Tools
  • Math Resources
  • Spelling Resources
  • eBooks
  • Digital Toolbox Access
Support
  • FAQs
  • Contact Information
  • Live Chat
  • Troubleshooting Guides
Community
  • News
  • Podcast
  • Events
Free resources for homeschool parents

Engage, Educate,
Empower.

Your emailSign Up
Terms & Conditions•Sitemap•Copyright © 2024 Demme Learning•Return to top

Screens

Real screens

Composed pages built from the foundations, components, and patterns above. Live, not stills. The screens that mattered most in the project: the megasite home, the Math-U-See subject page, and the Lesson 5 dashboard.

01
Megasite home

Two markets, one IA.

The marketing surface. White hero card overlaid on a forest scene, four-product shelf, the dark Digital Toolbox band, and the Engage / Educate / Empower close.

Live preview
demmelearning.com
DemmeLEARNING
SubjectsDigital ToolboxCommunityAbout UsSupport
ShopAccount
MathMath-U-SeeSpellingSpelling You SeeGrammarAnalytical GrammarWWritingWriteshop

Building Lifelong Learners

Our award-winning, comprehensive learning tools support educators, parents, and students in schools and homeschools.

Mastery sequenceOne concept at a time, taught to mastery before the next one begins.
Video instructionEvery lesson taught on video, so parents never teach alone.
Hands-on manipulativesThe colored blocks put abstract math in your student’s hands.
Placement toolsFree assessments start every student exactly where they are.
Digital Toolbox Online Learning

Free access to the first three lessons of each level of the Math-U-See Curriculum, virtual manipulatives, and more!

Digital Toolbox lesson view: Lesson 5, Polynomial Long Division
Sign InLearn More

Digital Toolbox Learning Tools and Resources

Instant access to lessons, digital manipulatives, instructional videos and more.

Learn More
Instant AccessStart Learning Today!

Access our full Math-U-See curriculum. Explore the first three lessons of each Math-U-See level at no cost.

Explore Our Tools
Parents and FamiliesChart Your Family's Learning Journey

Balance education with family life using resources that make teaching natural and effective.

Start Your Journey
StudentsLearn by Doing, Grow by Understanding

Turn abstract concepts into tangible, fun adventures that ignite a lifetime of discovery.

Get Started
DemmeLEARNINGMath·U·SeeSpellingYouSeeANALYTICAL
GRAMMARWriteShop

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Primer Universal Set$156.00
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Family working through a lesson together around the table in the evening
Let’s learn together.

Engage, Educate, Empower.

Learn More About

Learning together, learning for a lifetime.

Children thrive when learning alongside engaged parents, teachers, and family members, whether leading or supporting their education. Together, we foster lifelong learners.

01Award-winning curriculumTrusted by homeschool families since 1990 and still family-owned.
02Video instructionEvery lesson taught step by step, so parents never teach alone.
03Hands-on manipulativesThe colored blocks make abstract ideas touchable at every level.
04Mastery sequenceStudents place by mastery, not grade, and move on when ready.
05Live supportReal people in Lititz, PA answer the phone when you call.
06Digital ToolboxThe first three lessons of every level, free to every family.
Recognized by
Practical Homeschooling Reader AwardCathy Duffy 103 Top PicksHomeschool.com Awards 2021Old Schoolhouse Top Ranked

Demme Learning is a family-owned publisher from Lancaster, PA.

Innovative learning solutions for homeschoolers, parents, and small groups since 1990.

Learn About Us
Family of Products
MathMath-U-See
SpellingSpelling You See
W
WritingWriteshop
GrammarAnalytical Grammar
Customer ServiceSee FAQ
EmailCallChat
Location
Demme Learning · 207 Bucky Drive · Lititz, PA 17543
Hours
Monday through Friday · 8:30 am to 6:00 pm, Eastern time
About Us
  • Philosophy
  • History
  • Careers
Resources and Tools
  • Math Resources
  • Spelling Resources
  • eBooks
  • Digital Toolbox Access
Support
  • FAQs
  • Contact Information
  • Live Chat
  • Troubleshooting Guides
Community
  • News
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Free resources for homeschool parents

Engage, Educate,
Empower.

Your emailSign Up
Terms & Conditions•Sitemap•Copyright © 2024 Demme Learning•Return to top
DemmeLogin
SubjectsSupportShop
02
Megasite · Math-U-See

The flagship subject page.

The Math-U-See shelf composed from the mega-panel grammar: subject hero with the crest, the Primer-through-Zeta level sequence, the free first-three-lessons band, and the placement + shop two-up.

Live preview
demmelearning.com/subjects/math-u-see
DemmeLEARNING
SubjectsDigital ToolboxCommunityAbout UsSupport
ShopAccount
MathSubjects / Math

Math-U-See is math you’ll love.

A complete K-12 curriculum that teaches with manipulatives, video instruction, and a mastery sequence, at home or in the classroom.

Built for students and teachersOne curriculum that works at the kitchen table and in the classroom.
Hands-on from the startThe colored blocks teach core concepts your student can hold.
Every student, their own paceK-12 students move by mastery, not by grade level.
Find Your Level Explore Math Tools
Parent studying math with two children at a kitchen table

One level at a time, in sequence.

See the full sequence

Every level builds on the one before it. Students place into the level that matches their mastery, not their grade.

01PrimerIntroducing mathStart here
02AlphaSingle-digit add & subtract
03BetaMulti-digit add & subtract
04GammaMultiplication
05DeltaDivision
06EpsilonFractions
07ZetaDecimals & percents
Digital Toolbox

The first three lessons of every level, free.

Try the full lesson experience: video instruction, virtual manipulatives, and worksheets. All before you buy. No account required to start.

Start Lesson 1 How the Toolbox works
FREELesson 1 · Place ValueFREELesson 2 · SequencingFREELesson 3 · Addition FactsFree in every level, Primer through Zeta.
Placement
Student Placement

Students should start at their individual level of mastery. Find the proper placement for your student.

Individual Placement Classroom Placement
Shop
ShopMath-U-See
Primer Universal Set$156.00Alpha Universal Set$105.60Beta Universal Set$182.00
Shop All
Family of Products
MathMath-U-See
SpellingSpelling You See
W
WritingWriteshop
GrammarAnalytical Grammar
Customer ServiceSee FAQ
EmailCallChat
Location
Demme Learning · 207 Bucky Drive · Lititz, PA 17543
Hours
Monday through Friday · 8:30 am to 6:00 pm, Eastern time
About Us
  • Philosophy
  • History
  • Careers
Resources and Tools
  • Math Resources
  • Spelling Resources
  • eBooks
  • Digital Toolbox Access
Support
  • FAQs
  • Contact Information
  • Live Chat
  • Troubleshooting Guides
Community
  • News
  • Podcast
  • Events
Free resources for homeschool parents

Engage, Educate,
Empower.

Your emailSign Up
Terms & Conditions•Sitemap•Copyright © 2024 Demme Learning•Return to top
03
Digital Toolbox · Lesson 5
Centerpiece

Lesson 5: Polynomial Long Division.

The centerpiece. The delivered Digital Toolbox lesson surface — Bree Serif headline, the subject rail with Math-U-See in focus, the orange-bordered Instructor Help card with its shaded Lesson Solutions panel, the Objectives / Why two-up with listen-along audio, the Warm Up with See It Solved, and the instructor notification. Orange marks instructor-only affordances throughout.

Live preview
toolbox.demmelearning.com/lessons/5
eDigital Toolbox
Home
Subjects
Math-U-See
Spelling-U-See
WriteShop
Grammar
Community
Shop
About Us
Help & getting started
Search Lessons⌘ F
Account
Algebra 2 Navigational Stakeholder Review›lesson 5: Polynomial Long Division (Combined XYZ)

Lesson 5: Polynomial Long Division

Instructor Help

When signed on as an instructor, you will see orange buttons and shaded areas visible only to you.

The orange buttons indicate items to print or Solutions.

Lesson Solutions
The orange buttons indicate items to print or Solutions.

The orange-shaded areas include Notes and other important information for instructors, including:

  • Directions for helping determine student understanding
  • Suggestions for students that need more help or practice
  • Tips to help unstick students when they are stuck
  • Optional Q&As to encourage deeper critical thinking
ObjectivesLearning Goals
Simplify expressions by dividing a polynomial by a monomial.
Use long division to divide polynomials.
Write the remainder of a polynomial expression as a rational expression.
Why?Learning Methods

Polynomial long division is useful when a polynomial needs to be broken down into smaller parts. It is also used in some forms of computer programming, such as error-control coding and cyclic redundancy check (CRC) methods.

Warm Up

The Warm Up activates prior knowledge that is related and important to your understanding of the lesson. It is a great way to prepare your mind for what you are about to learn.

Complete the Warm Up in your Lesson Pages. If necessary, See it Solved to check your work.

See It Solved
Instructor Notification
Notification that sits outside a card container